YORKSHIRE Dales author and entrepreneur Hannah Russell has launched a new business based on her love for the countryside and the outdoors.

At 25 years old, Hannah is usually known as the best-selling author of the Little Alf books. Her first book based on her miniature Shetland pony was published when she was 17. Over the last eight years, she has discovered a love for business and is now at the helm of four businesses all based in Yorkshire, including an interior gift shop in Leyburn.

Her new venture Wild and Country Clothing is a brand inspired by the countryside and outdoors. Hannah qualified as an interior designer three years ago and her work often encompasses hares, stags, pheasants, along with the countryside.

Last year, Hannah began to put these designs onto garments inviting her friends and family to wear them. After enquiries as to their origin, she began working on further designs using colours inspired by the Yorkshire Dales landscape.

The business is set to launch online on Saturday, June 11; the first collection is a combination of sweatshirts, t-shirts, polos tops and accessories.

Ms Russell said: “I’m excited to launch the business, it’s combining my passion for the outdoors together with interiors. The brand is very much inspired by my home here in Yorkshire, I want to build a business that is also a community and for those who also love being outdoors.

“Wild and country is designed in Yorkshire and manufactured in the UK using organic and sustainable fabrics. I think it’s important to protect where we adventure, so if we are going outside to look after the area and wildlife around us.”