TREVOR Richards, a sheep and arable farmer from Ashford, Kent, has been appointed chairman of British Wool.
A third generation farmer, he is currently chairman of the Ashford Cattle Market Company, and previously chairman of the Romney Sheep Breeder’s society.
He manages the family farm, Lacton Manor, in partnership with his wife, Jane, running a flock of 400 breeding ewes including Romney’s and Suffolk-cross Mules.
Mr Richards was delighted to be elected.
He said: “My father was a British Wool board member, and I’m very proud to continue the tradition.
“It’s an exciting time for British Wool, and I am looking forward to continuing the implementation of our new strategy, which is designed to promote the benefits of British wool at all levels of the supply chain, particularly targeting consumers.
“As always, we are firmly focused on ensuring producers are able to maximise the value of their wool.
“We are also dedicated to building the long term future of the industry for future generations, and will soon be announcing details of our New Entrant’s Scheme, an initiative specifically designed to support first-time wool producers.”
Mr Richards was elected as regional committee representative for Kent in 2002, becoming board member for the English Southern region in 2011, and was elected vice-chairman in 2015.
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