MIDDLESBROUGH brand agency, Better, has appointed two new members to its senior management team following unprecedented growth over the last two years.

Simon Preece joins as associate brand director and will support the agency’s strategic growth, service offer and, as the most awarded marketer in DBA history, further develop its commercial effectiveness agenda. Simon spent 26 years at Elmwood as a shareholder and main board member managing the development of many of their largest client relationships across FMCG, corporate and retail sectors and the BBC.

John Taylor, who joined Better as creative director in 2016, will be board director.

Better has seen its national growth develop faster than predicted after opening its office in London and securing more than £250,000 worth of new business in just a few months from outside the region.