A STOKESLEY company has been selected for a programme to help boost its performance and profits.
Analox Sensor Technology is one of only ten from Yorkshire to earn a place on the latest Designing Demand programme.
It works with mature businesses for up to 18 months to boost their performance- developing branding.
It will help Analox with its overall branding and specific ideas for the sectors it supplies, which include military, commercial diving, sport diving and the hospitality industry.
Mark Lewis, Analox managing director, said: “We need to develop brands for each market we target, and understand how best to approach every customer, from high-value contracts to one-off purchases.”
Michelle Morley, marketing manager for Analox, added: “One of the added benefits of the programme is the opportunity to develop and learn alongside the nine other, very different companies.”
Developed by the Design Council, Designing Demand is funded by Yorkshire Forward and delivered by Business Link Yorkshire and Humber.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here