A MASHAM farm is looking to entice revellers with beef and beer to a new festival launching next month.

In what is believed to be the first event of its kind in the region, the Beer and Beef Festival is being staged as part of a celebration of the fine food produced across both the Nidderdale Area of Outstanding Natural Beauty and the Yorkshire Dales National Park.

Springhill Farm at Jervaulx will be hosting the 12-hour festival on Saturday, September 22, marking a culmination of the Yorkshire Dales and AONB’s week-long Cheese Festival which is also championing locally-produced food.

During the event, which will also raise funds for charity, festival-goers will be able to listen to a full line-up of bands while tucking into gourmet burgers, barbecue dishes such as South American-style Asado ribs and smoked pulled brisket.

The food is all produced from Dexter beef reared on the farm.

To compliment th ebeef, regionally-produced ales from Wensleydale and Richmond breweries, together with cider from Ampleforth and a new gin from the Spirit of Masham distillery will be on-tap.

Local chefs will also be on-hand during the afternoon sharing culinary tips for various cuts of beef.

These include chefs from the Burgoyne 1783 restaurant in Reeth demonstrating raw beef recipes, and making the most of less well-known steaks such as the Bavette, Onglet, Pichana and Goose Skirt.

Then towards the evening one of the main stars of the event, a succulent whole ox roast, slowly cooked using beef supplied by Springhill from its own Dexters, will be served just as the headline act, the tribute band Chasing Mumford begins playing.

One of the organisers, Ian Bell of The Whole Roast Ox Company, said: “We’re hoping this will become an annual event, a day which is all about championing our fantastic producers and introducing people to a whole new taste sensation when they tuck into properly reared, properly cooked beef.

“Importantly we will also be make a donation from this year’s proceeds to My Name’5 Doddie Foundation, the charity set up by well-known former rugby player Doddie Weir to raise funds that will aid research into Motor Neurone Disease.”

The Beer and Beef Festival runs from noon to 12am. Tickets, which also include a Dexter beef burger and the Ox Roast, cost £28 per adult and £12.50 for children under 16 and need to be bought in advance.

To book, visit beerandbeef.co.uk