Send us your pictures, video, news and views by texting DST to 80360 or email us
Bannatyne denies criticising his customers
DRAGON’S Den star Duncan Bannatyne has denied that he criticised his own customers in a newspaper interview, claiming that his comments has been taken out of context.
In an interview given to a Sunday newpsper the Darlington-based businessman, 64, was quoted as saying that lowering the price of monthly contracts from £42 to £29 a month had ‘devalued’ the brand, but that he had to do it or face losing money.
He was also quoted as saying that lowering the prices of memberships at his chain of gyms has attracted the wrong sort of people.
But in a Twitter message sent after the article was published Mr Bannatyne, who lives at the exclusive Wynyard estate, near Billingham, said: “For anyone in doubt I know my health clubs & members are the best in UK.”
His spokesperson said the comments had been taken out of context and that Mr Bannatyne had not criticised his customers.
The Scotland on Sunday newspaper quoted Mr Bannatyne as saying: “More and more, people are trying it on, trying to sneak in a friend without paying or making complaints in the hope of getting money back.
“Once you lower your thresholds, you start to attract more of the kinds of customers who create problems and take up staff time.”
Bannatyne told the newspaper the business was not in the last chance saloon but acknowledged that slashing prices to attract new customers was a gamble.
But Mr Bannatyne’s spokesman said: “Anyone who reads the book will see that these remarks are taken out of context.
“The cost changes only apply to three clubs and it is not true to suggest that Duncan has criticised our members.”
Comments are closed on this article.