THE deputy manager of Sir Ken Morrison’s farm near Boroughbridge has been awarded a 2014 Nuffield scholarship.

Richard Pennock, who is based at Myton Hall Farms, was selected by the Yorkshire Agricultural Society (YAS) and will study improving efficiency in the UK beef industry.

Nigel Pulling, YAS chief executive, said: “Richard is exactly the type of person who will benefit from a Nuffield scholarship.

“He’s passionate about the industry and beef production, and is at the stage of his career where increased knowledge of the various systems will assist his own farming practice and will be of great interest to other beef producers.”

Myton Hall Farms runs about 1,000 cattle. They are bought in at 15 to 18 months and finished in about 120 days on a maize silage and cereal-based diet to produce high-quality continental crossbred cattle for the UK beef market.

The enterprise also includes 1,100 acres of arable land and a flock of 300 Texel cross and Mule ewes.

Mr Pennock, who is a member of Boroughbridge Young Farmers’ Club and active member of YAS’ Future Farmers of Yorkshire group, said: “I am particularly interested in pioneering the concept of large-scale commercial farming in which production is consumer-driven.

“Small-scale farms selling products at farm shops and markets are in touch with consumer requirements, but this is often lost on larger farms which often don’t have the same consumer contact.”

He has yet to finalise his scholarship plans, but is considering visits to major beef producing countries in North and South America and, possibly, Australia, plus British farms.

He was congratulated by Sir Ken, honorary president of Wm Morrison Supermarkets, who said: “Winning the scholarship is much to Richard’s credit. He has huge energy, drive and enthusiasm.”

Nuffield scholarships provide recipients with the opportunity to travel for at least eight weeks over an 18- month period to study a subject related to their work.